The Making of An App - Behind the Scenes with Light It!

Just a quick (and big) "thank you" to all those who attended yesterday's "The Making of An App" preso at B&H in NYC. The two-hour preso focused on how my Light It! app was conceived, shot, edited and finally ended up on the iTunes store and on the iPad and iPhone.

I talked about different lighting techniques, as well as some of my personal philosophies for photographing people.

Emmy-award winner David Leveen, who shot all the videos for the info-packed and interactive app, talked about shooting and editing the HD videos, as well as what's needed to create a cool app.

Our app developer, Craig Ellis of Great Oak Software, could not make the event. He was at Apple headquarters in Cupertino, CA. In his absence, David gave Craig's insightful preso.

So here is a question: Would you be interested in seeing an app on the making of an app? Hey, if the coffee-table book on coffee tables worked for Kramer, we figure this idea just may fly. Let us know by posting a comment here on my blog so we can track.

To learn more about the app, click here to see our intro movie.

Our next app - which will also be available as a DVD? Fashion, Beauty and Glamour - Light it, shoot it, process it. Interested?

Click here to see all my apps.

Explore the light,

P.S. Here is a quick lighting tip: Watch for reflections - on shiny surfaces and on glasses. They may add to or detract from a photograph. Photographs by Vered Koshlano.